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Kelly Osbourne Online PR
Date: November 2009
Client: Virgin Books
Kellyosbourne.com is a hub for Kelly’s online presence used as a vehicle to both promote her latest book 'Fierce' and keep her fans up to date with her latest news.
Campaign objectives were to drive new and existing fans (predominantly teen girls) to the website. Campaign activity included a blog/forum messaging, reviews and competitions across lifestyle and social networking sites.
View website: www.kellyosbourne.com